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Privacy Policy

Effective Date: August 2026

 

Tiger Lily Art respects your privacy and is committed to protecting your personal information.

 

This Privacy Policy explains what personal information we collect, how and why we use it, who we may share it with, how long we keep it and the rights available to you under UK data protection law.

 

For the purposes of data protection law, Tiger Lily Art is the data controller of personal information collected through or in connection with our website and business.

 

About Us

Trading name: Tiger Lily Art
Email: tlilyart@gmail.com

 

Personal Information We Collect

 

The information we collect depends upon how you interact with Tiger Lily Art.

Information you provide to us

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may collect information including:

  • your name;

  • email address;

  • telephone number;

  • billing and delivery address;

  • order and transaction information;

  • enquiries and correspondence;

  • account details, where customer accounts are available;

  • information you provide when requesting advice or information about an artwork;

  • details relating to delivery, framing or other services;

  • reviews, comments or feedback; and

  • marketing preferences.

 

Payment information

Payments made through our website may be processed by third-party payment providers.

 

Tiger Lily Art does not necessarily receive or retain your complete payment card details. These are normally processed securely by the relevant payment provider.

 

Information collected automatically

 

When you use our website, we may automatically collect information including:

  • IP address;

  • device type;

  • browser type;

  • operating system;

  • pages viewed;

  • time spent on the website;

  • how you arrived at our website;

  • interactions with pages and features; and

  • cookie and similar technology data.

 

Further information is provided in our Cookie Policy.

 

Information from third parties

We may receive information from third parties involved in providing our services, such as:

  • payment providers;

  • delivery and courier companies;

  • website and ecommerce service providers;

  • analytics providers; and

  • marketing or advertising platforms.

  1. How We Use Your Personal Information

 

We may use your information to:

  • process and fulfil orders;

  • take and administer payments;

  • arrange delivery;

  • communicate with you about an order;

  • answer enquiries;

  • provide information about artworks;

  • provide framing or other requested services;

  • operate and administer customer accounts;

  • manage returns, refunds and complaints;

  • maintain accounting and tax records;

  • prevent fraud and protect the security of our website;

  • improve our website, products and customer experience;

  • understand how visitors use our website;

  • maintain and develop our customer relationships;

  • send marketing communications where permitted;

  • comply with our legal and regulatory obligations; and

  • establish, exercise or defend legal claims where necessary.

 

Our Lawful Bases for Using Your Information

UK data protection law requires us to have a lawful basis for processing personal information.

Depending upon the circumstances, we may rely upon the following bases.

 

Contract

We use personal information where it is necessary to enter into or perform a contract with you.

For example, we need your name, contact and delivery information to process and fulfil an order.

 

Legal Obligation

We may process personal information where necessary to comply with a legal obligation.

This may include maintaining appropriate accounting, tax and transaction records.

 

Legitimate Interests

We may process information where this is necessary for our legitimate business interests and those interests are not overridden by your rights and interests.

 

Our legitimate interests may include:

  • operating and improving our business;

  • maintaining the security of our website;

  • preventing fraud;

  • understanding how customers use our website;

  • managing customer relationships;

  • responding to enquiries;

  • improving our services; and

  • protecting our legal and commercial interests.

 

Consent

Where required, we will ask for your consent before using personal information.

This may apply, for example, to certain types of marketing communications or cookies and tracking technologies.

Where processing is based upon consent, you can withdraw that consent at any time.

 

Marketing Communications

We may occasionally send you information about Tiger Lily Art, including new works, collections, news, events or other services that we believe may be of interest.

 

We will only send electronic marketing communications where permitted by applicable law.

 

You can stop receiving marketing emails at any time by:

  • using the unsubscribe link contained in our emails; or

  • contacting us at tlilyart@gmail.com.

 

Stopping marketing communications will not prevent us sending important transactional messages relating to an order or enquiry.

 

Cookies, Analytics and Advertising

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Our website uses cookies and similar technologies.

These may be used to:

  • make the website function correctly;

  • remember preferences;

  • understand how visitors use the website;

  • measure website performance; and

  • support marketing or advertising activities.

 

Where required by law, non-essential cookies will only be used after you have provided the appropriate consent.

 

You can manage your cookie preferences using the cookie controls provided on our website.

 

For further information, please see our Cookie Policy.

 

Who We Share Personal Information With

We do not sell your personal information.

We may share information with trusted organisations where reasonably necessary to operate our business or provide services to you.

 

These may include:

  • our website and ecommerce platform provider;

  • payment processors;

  • banks and financial service providers;

  • delivery companies and couriers;

  • IT and website support providers;

  • analytics providers;

  • email and marketing service providers;

  • professional advisers including accountants and lawyers;

  • insurers;

  • fraud prevention and security providers; and

  • government, regulatory or law-enforcement authorities where required by law.

 

We only provide such organisations with the information reasonably necessary for them to perform the relevant service.

 

Where these organisations process personal information on our behalf, we require appropriate data protection arrangements to be in place.

 

Wix and Our Website

Our website is operated using the Wix website and ecommerce platform.

Wix may process personal information on our behalf in connection with the hosting, operation, security and functionality of the website and online store.

 

Depending upon the services used, other applications or integrations connected to our Wix website may also process information.

 

We periodically review the third-party services used by our website and update this Privacy Policy where necessary.

 

International Transfers

Some of the organisations that provide services to Tiger Lily Art may process personal information outside the United Kingdom.

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Where this involves an international transfer subject to UK data protection restrictions, we will take appropriate steps to ensure that the information receives an appropriate level of protection.

 

Depending upon the circumstances, this may include:

  • transfers to countries recognised under UK law as providing an adequate level of data protection; or

  • use of approved contractual safeguards or other lawful transfer mechanisms.

 

ou may contact us if you would like further information about the safeguards applicable to a particular transfer.

 

How Long We Keep Personal Information

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including satisfying legal, accounting and reporting requirements.

 

The appropriate retention period depends upon the type of information and why we hold it.

For example:

  • order and transaction records may be retained for up to six years or longer where legally required;

  • correspondence may be retained for a reasonable period where necessary to manage our relationship with you;

  • marketing information may be retained until you unsubscribe or we determine that it is no longer appropriate to retain it; and

  • website analytics data may be retained in accordance with the retention settings of the relevant analytics service.

 

We may retain anonymised information that can no longer identify you for statistical or analytical purposes.

 

Security

We take reasonable technical and organisational measures to protect personal information against:

  • unauthorised access;

  • accidental loss;

  • misuse;

  • alteration; and

  • disclosure.

 

Where third-party service providers process personal information for us, we expect them to maintain appropriate security measures.

 

No method of electronic storage or transmission is completely secure, however, and we cannot guarantee absolute security.

 

Your Data Protection Rights

Depending upon the circumstances, UK data protection law may give you rights including:

  • access to the personal information we hold about you;

  • rectification of inaccurate or incomplete information;

  • erasure of your personal information in certain circumstances;

  • restriction of processing in certain circumstances;

  • objection to certain types of processing;

  • data portability in certain circumstances; and

  • the right to withdraw consent where we rely upon consent.

 

Some of these rights are subject to legal conditions and exemptions and may not apply in every circumstance.

 

Your right to object

Where we process your personal information on the basis of legitimate interests, you have the right to object to that processing in certain circumstances.

 

You have an absolute right to object to the use of your personal information for direct marketing purposes.

To exercise any of your rights, please contact us at:

Email: tlilyart@gmail.com

 

We may need to verify your identity before responding to a request.

 

Complaints

If you have concerns about how we use your personal information, we would encourage you to contact us first so that we can try to resolve the matter.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator.

 

Further information is available on the ICO website.

 

Children

Our website and products are not specifically directed at children.

We do not knowingly seek to collect personal information from children through our website.

If you believe that a child has provided us with personal information inappropriately, please contact us.

 

Third-Party Websites

Our website may contain links to websites operated by third parties.

Tiger Lily Art is not responsible for the privacy practices of those websites.

We recommend reading the privacy information provided by any third-party website you visit.

 

Changes to This Privacy Policy

We may update this Privacy Policy occasionally to reflect changes to:

  • our business;

  • our website;

  • the services we use; or

  • applicable data protection law.

The latest version will always be available on our website.

Where changes are significant, we may take additional steps to bring them to your attention where appropriate.

 

Contact Us

If you have any questions about this Privacy Policy or how Tiger Lily Art uses your personal information, please contact:

Tiger Lily Art
Email: tlilyart@gmail.com

Last updated: August 2026

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